DDB London (UK)
With a
long-established reputation for creative excellence, DDB London
is one of the
biggest and most respected UK agencies. Under its previous name of BMP DDB,
it was the four-times recipient of
Campaign's Agency of the Year award, a feat still unmatched by any other
shop. BMP became the UK outpost for
Omnicom's DDB Worldwide
network in 1989, and the
agency finally dropped the BMP tag in 2004 in favour of a uniform DDB
Worldwide branding. However, the agency struggled during 2006 with management
problems and a string of account defections. Stability was restored in
2007, but DDB has so far been unable to restore the billings it
lost the year before. Campaign/Nielsen Media Research ranked it as the #10 agency
in 2007 with billings of £189m. Click here to access the Adbrands profile (subscribers only); or subscribe to Adbrands.net here. Adbrands Company Profiles provide a detailed analysis of the history and current operations of leading advertisers, agencies and brands worldwide, and include a critical summary which identifies key strengths and weaknesses. Adbrands Account Assignments tracks account management for the world's leading brands and companies, including details of which advertising agency handles which accounts in which countries for major
markets.
Clients: Which clients does DDB London handle? The searchable account assignments database is available to full subscribers to Adbrands.net premium services. Click here for subscription information
Competitors: see ranking of Leading UK Agencies
Subscribers may access the following website links:
DDB
London website
Burkitt DDB
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