Brown-Forman (US)

Brown-Forman is best-known internationally as the maker of those quintessential spirits of the American South, Jack Daniel's and Southern Comfort. Its portfolio also includes one of the best-selling Californian wines, Fetzer, as well as Finlandia vodka and others. For many years the group also operated another division marketing fine china, crystal and other luxury goods. It took the decision in 2005 to focus on the drinks business, and sold off all its china and dinnerware brands. Click here to access the Adbrands profile (subscribers only); or subscribe to Adbrands.net here. Adbrands Company Profiles provide a detailed analysis of the history and current operations of leading advertisers, agencies and brands worldwide, and include a critical summary which identifies key strengths and weaknesses. Adbrands Account Assignments tracks account management for the world's leading brands and companies, including details of which advertising agency handles which accounts in which countries for major markets..

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Competitors: See Wine Beer & Spirits Sector index for other companies and brands

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Brown-Forman website

Jack Daniel's	Old Forester
Southern Comfort	Canadian Mist
Finlandia	Early Times
Pepe Lopez	Woodford Reserve
Fetzer	Sonoma-Cutrer
Appleton Estate Jamaica Rum	Amarula
Bolla	Tuaca
Herradura	El Jimador
Korbel	Chambord

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