Coty Inc


Coty is the world's biggest fragrance manufacturer, and a leader in both the mass and prestige cosmetics markets. Perfume brands include US best-sellers Stetson and Vanilla Fields, as well as best-selling licenses on behalf of Adidas, Jennifer Lopez and Davidoff. The group's cosmetics products include Rimmel and Lancaster. In 2005 the group agreed to buy Unilever's fragrance portfolio, including the Calvin Klein and Cerruti licenses. The company is privately owned by JAB Investments, a holding company which manages the interests of the Reimann family of Germany. Until recently the group's other main subsidiary was Dutch cleaning products company Benckiser, which merged in 1999 with troubled UK business Reckitt & Colman to form Reckitt Benckiser. Advertising Age estimated global measured advertising expenditure of $271m in 2006, making Coty the world's #95 advertiser. Click here to find out more; or subscribe to Adbrands.net here. Adbrands Company Profiles provide a detailed analysis of the history and current operations of leading advertisers, agencies and brands worldwide, and include a critical summary which identifies key strengths and weaknesses. Adbrands Account Assignments tracks account management for the world's leading brands and companies, including details of which advertising agency handles which accounts in which countries for major markets.

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Competitors: see Personal Care Index for other companies


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Coty website

Davidoff Cool Water Aspen Sensation
Stetson Calgon
Jovan Lancaster
Vanilla Fields Healing Garden
Exclamation Davidoff Beauty
Rimmel London American Original
Jennifer Lopez Isabella Rossellini'

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