Bernard Hodes Group (US)
Bernard Hodes Group,
a division of Omnicom,
is the
world's biggest agency specialising in recruitment advertising. The agency
claims to have more or less invented what we now understand to be
recruitment advertising, upgrading the medium from old-style "help
wanted" ads to more sophisticated multi-layered marketing. This
ranges from display classified advertising in print (first introduced by
the agency in the Seventies) to online, exhibition promotions, brochures
and general corporate branding. Click here to find
out more; or subscribe to Adbrands.net here. Adbrands Company Profiles provide a detailed analysis of the history and current operations of leading advertisers, agencies and brands worldwide, and include a critical summary which identifies key strengths and weaknesses. Adbrands Account Assignments tracks account management for the world's leading brands and companies, including details of which advertising agency handles which accounts in which countries for major
markets.
Competitors: see Marketing Services Agencies index for other companies.
Subscribers may access the following website links:
Bernard
Hodes Group website
|
MacMillan
Davies Hodes |
Hodes
Recruitment Directory |
|
Hodes HRCommunities |
HodesIQ |
|
Kettlefish |
Bernard
Hodes worldwide network
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