Johnson & Johnson (US)


Best-known for babycare and Band-Aids, Johnson & Johnson has long been one of the world's biggest healthcare manufacturers, and got even bigger in 2006 as a result of the purchase of the consumer health division of Pfizer. In fact, consumer products have until now been the group's smallest segment, and the largest chunk of revenues comes from pharmaceuticals, including blockbusters such as Procrit, Risperdal and Remicade. The group favours a highly decentralised structure with a broad portfolio of almost 200 separately branded subsidiary businesses, whose products include Tylenol, Neutrogena, Aveeno and Ortho contraceptives, as well as medical devices, surgical products and Acuevue contact lenses. Advertising Age estimated global measured advertising expenditure of $2.0bn in 2006, making Johnson & Johnson the world's #9 advertiser. Click here to access the Adbrands profile (subscribers only); or subscribe to Adbrands.net here. Adbrands Company Profiles provide a detailed analysis of the history and current operations of leading advertisers, agencies and brands worldwide, and include a critical summary which identifies key strengths and weaknesses. Adbrands Account Assignments tracks account management for the world's leading brands and companies, including details of which advertising agency handles which accounts in which countries for major markets.

Advertising: Which agencies handle advertising for Johnson & Johnson? The searchable account assignments database is available to full subscribers to Adbrands.net premium services. Click here for subscription information

Competitors: see also Pharmaceutical Sector and Personal Care Sector indexes for other companies


Subscribers may access the following website links:

Johnson & Johnson website

Consumer Products

Johnson's Baby Imodium
Band-Aid Nizoral
Clean & Clear Simply Stuffy
BabyCenter.com Aflexa
Tylenol StayFree

Motrin

Ob
St Joseph Reach
Serenity Sucralose
Splenda Benecol
Lactaid Viactiv
Johnson & Johnson - Merck Consumer Pharmaceuticals Mylanta
Pepcid Piz Buin
RoC Neutrogena
LifeScan Woelm Pharma
Terzolin Dolormin

Pharmaceutical

Ortho-McNeil Pharmaceutical Retin-a Micro
Monistat Renova
Procrit Janssenk-Cilag
Risperdal Sporanox
Janssen Pharmaceutica Alza Corporation
Ditropan XL Centocor
Ethyol Concerta
Scios

Medical Devices

Johnson & Johnson Medical Codman
DePuy Johnson & Johnson Orthopaedics
Acuevue Indigo Medical
Sterrad Cordis
Ethicon Endo-Surgery Ethicon
Dermabond Gynecare
Mitek  

Johnson & Johnson worldwide

Click HERE to subscribe to Adbrands.net and access the profile and website links



Adbrands.net. All rights reserved © Mind Advertising Ltd 1998-2008