Wunderman (US)
Wunderman
is among the world's best-known
marketing services brands, with a particular strength in customer
relationship marketing, combining direct marketing and sales promotion.
More recently it has significantly expanded its interactive offering with a series of purchases of
digital agencies around the globe. Wunderman
has a very strong global footprint, with leading positions in Asia and
Latin America as well as more established US and European markets. Formerly known as Wunderman Cato Johnson,
the agency had a moment of madness in 1999 when it attempted to reinvent
itself as a digital marketing group with the new name Impiric. Two
disappointing years followed before the company readopted, but shortened, its original
name. Now part of the WPP
portfolio, Wunderman operates primarily within the Young
& Rubicam marketing group. Click here for the Adbrands.net
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markets.
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Competitors: see Marketing Services Agencies index for other companies
Subscribers may access the following website links:
Wunderman
website
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Knowledgebase
Marketing |
RTC |
|
Brand
Ranger |
FutureCom |
|
Bridge
Worldwide |
Burrows |
|
Zaaz |
Fortelligent |
|
facts + fiction |
VML |
|
Harrison
Troughton Wunderman (UK) |
Wunderman Dentsu (Japan) |
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Wunderman (Czech Republic) |
Wunderman (Denmark) |
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Wunderman (France) |
Wunderman (Spain) |
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Wunderman (Austria) |
Wunderman (Italy) |
|
Wunderman
(Sweden) |
Wunderman
(Germany) |
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